Without light you can’t see. Besides avoiding a life spent in darkness, light can be used as a versatile tool in creating functional, visually cohesive and experiential spaces.
“All spaces, especially those including customer paths, would benefit from professional lighting design. – – With lighting, you can effectively create feelings and atmosphere.” – Susanna Kallio, Architect SAFA, founder of Kohina Ltd.
Journey creation – functionality and ambiance
Light can be used to create a guiding framework for way-finding within a space. It serves as a tool to hide or show elements and to create contrasts between spaces and materials.
With light, you can also create desired ambiance and emotions. Carefully selected lighting choices evoke feelings and thoughts. Ideally, they create an ever-changing journey along which it feels as if light was constantly walking with you.
Ambient communication – information and balance
Lighting design can be used to create holistic experiences and to balance the stimuli around you. It serves as an ambient communication tool, a kind of hybrid form of spatial interaction that is simultaneously digital and physical, made possible with technology and concepts rooted in human biology.
“We as designers need to focus on creating spaces that do not overstimulate the users of those spaces. We are constantly bombarded with visual stimuli that requires our full attention. Ambient communication is a calm approach to making spaces meaningful interfaces.”– Jari Vuorinen, Lighting Design Collective, co-founder.
While you can consciously register only two degrees of your surroundings (attentive processing), the rest of the stimuli still affects your subconscious feelings and perceptions. Ambient communication elements, such as lighting design, can be used to optimize the parts of the experience perceived by your subconscious (preattentive processing).
Lighting design – immersive spatial experiences
Light is an ideal tool for creating visually holistic experiences and immersive spaces that are easy to navigate. It will grow with you, develop with your brand as well as evoke thoughts and emotions.
Consider using light to create:
- spaces; indoor-outdoor, atmosphere
- experiences; visual, senses
- journeys; navigation, feelings
- communication; conscious, subconscious
Want to know more?
Lighting Design Collective: email@example.com, ldcol.com
Kohina Ltd: firstname.lastname@example.org, full reference of the Fortum case